Palentine’s day. Jack Astor’s.
Mentions: The Message 2022 I Adweek I Muse I Stimulant I LBB
Palentine’s day. WHAAAAT?
Who cares about Valentines day, when you got Palentines day? It is 2022. Jack’s upped the game for all the bros out there who aren’t shy to express their chicken tender love for each other, who are out there being all mushy mushy more than their gfs.
Custom Beer Pong sets
You are at home, with your bros celebrating Palentine’s day and ordered food from Jacks, and you get a surprise beer pong set with every order to hype up the party more. We made custom beer pong sets that came with every order on Palentine’s day.
4M social impressions
🍗
Tenders, love and care
❤️
4M social impressions 🍗 Tenders, love and care ❤️
An organic feed commercial
To get into the feed of all the bros out there just like their bro, we shot this entirely on a iphone. A commercial that is more like organic feed video that Gen Z is used to watching while they scroll.
Credits:
Copywriter: Nuala Murray
ACD Writer: Lindsay Eady
ACD Art director: Francheska-Galloway-Davis
CD: Shane Ogilvie